Blog Archives

Posted by: On 19 September, 2011 Category: Branding Tools, Electronic Media

Corporate Film

Corporate Film is a communication between the company and the audiences. The audiences can vary from the target market to the employees of the company. In the two way conversation the initiator is fixed i.e. the company. Corporate film serves the internal as well as external needs of the company. The audio-visual format carries the image of the company by carrying its history, profile, vision, mission, products or services, clients, partners, technology, accomplishments, policies, human resources, etc.  Corporate film is ...

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Role of Electronic Media

Role of Electronic Media

‘Need is the mother of all inventions’. As Hindu mythology goes, Lord Brahma and Goddess Saraswati, together, conceived an intangible...

Radio Jingle

Radio Jingle Script

Script writing may sound quite a tough job of wise literates but Radio jingles seem ready to mingle with the...

Print Media1

Role of Print Media

Print Media is a revolutionary evolution that has buried the gap of communication with the aid of tangible printed assets...

Disadvantages of Online Marketing

Disadvantages of Online Marketing

The storm of electronic media has conceived the gales of competition as well as opened the magical gate of wide...